Insurance coverage is extremely important to protect from unpredictable events that can dramatically alter life situations. Accidents and illness and other unforeseen events can happen to anyone at anytime. To protect from unfortunate situations and protect loved ones from difficulties insurance coverage plays a very important role. Insurance is highly recommended to people of all ages and there is an insurance coverage to cover most situations or events.
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Are whole life policies a big rip off like I hear on the radio??
I hear Dave Ramsey says these are a rip off and only do low cost term life insurance. I have a whole life policy with the Knights of Columbus and I might cash it out, but not sure.
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Which type of advertising is better between these two?
I own an online insurance company. We sell low cost term life insurance primarily online.
My desire is to drive people to our website and/or have them call our 800 number (USA based company)
1. I'm running 30 second radio spots blanketing one particularly huge metropolitan area. For my budget, I'm getting about 350 plays/mo.
2. I produced a 30 second TV commercial designed to be funny, get people thinking about death, and hitting them with our website address. The commercial is super funny (known by test marketing). I would like to play this spot in movie theaters before each movie. For my same budget, I can get this into 7 movie theaters, which is 75 screens. The spot plays before every movie, every showing, every day for the whole month.
As a start-up, I can't afford both. Which would give me the biggest bang for my buck??
p.s. I made the commercial super funny so I can put it on YouTube and hopefully it will get a life of its own. It will be on YouTube in a couple days.
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What Are Low Cost Term Life Insurance?
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